hola@relevantgroup.media
Expertise
Our way of working
Our digital approach is a seamless cycle of understanding, planning, and precise execution. We assess your digital presence and customer data to find growth opportunities, build a tailored transformation roadmap aligned with your goals, then launch and optimize SEO, ads, and content campaigns in real time to maximize measurable impact.
1. Assessment
The first step in understanding your current digital position.
We begin by gathering and analyzing data from your website, social media, and other relevant digital channels. This includes reviewing website performance metrics, user engagement, traffic sources, and audience demographics. We also assess your SEO performance, content strategy, and social media presence to identify strengths and weaknesses. Through customer behavior analysis, we uncover key insights that highlight what’s working and where improvements are needed.
We also conduct competitor research to see how your business compares in the market. This phase helps us pinpoint opportunities for growth, optimize existing strategies, and identify areas that need attention. The goal is to gain a comprehensive understanding of your digital footprint, which will serve as the foundation for creating a customized, data-driven strategy that aligns with your business objectives and drives results.
2. Approaching
The focus is on turning insights from the assessment into actionable plans that align with your business goals.
We design a tailored digital strategy with a clear roadmap to drive growth and digital transformation, identifying key opportunities and objectives. From there, we optimize processes by streamlining workflows and ensuring more efficient digital tools to boost productivity, supported by expert guidance on selecting and integrating the right technologies. We reinforce this foundation with a content strategy aligned with your brand to build engagement, the creation of strong brand assets (websites and visual resources), and proactive community management that strengthens interaction and protects your reputation across social platforms.
3. Action
Where strategies are put into motion to achieve real, measurable results.
Semantic SEO
We begin by optimizing your website’s content through On-Page SEO, ensuring that it ranks higher on search engines and enhances the user experience with targeted keywords, compelling copy, and effective meta descriptions.
Technical SEO
Ensure the site is fast, mobile-friendly, secure, and easy for search engines to crawl. We further build credibility with Off-Page SEO, leveraging link-building and local SEO efforts to strengthen your online presence.
SEO Content Creation
Developing keyword-optimized, high-quality content to improve search visibility, engage target audiences, and drive organic traffic.
Search & Display Ads
For targeted traffic, we manage Search and Display Ads on platforms like Google and Bing, using tailored keywords and audience targeting strategies.
Social Media Ads
We run Social Media Advertising campaigns across Facebook, Instagram, and LinkedIn to engage your audience and promote your brand.
Paid Media Strategy
Boost your brand with our Paid Media strategy services. We deliver data-driven campaigns designed to maximize visibility, engagement, and ROI across digital platforms.
Data Enrichment
Data Analytics
At Relevant Group we transform raw data into actionable insights, helping you make informed decisions, optimize performance, and drive growth across digital channels.
Programmatic Advertising
Our programmatic solutions use deterministic second party data among different data sources to target high-intent audiences.
